The summer travel season is in full swing, and a new partnership is set to revolutionize the way tourists pay and experience Malaysia. National payments network, Payments Network Malaysia Sdn Bhd (PayNet), has teamed up with top Asian payment platforms, Alipay+ and Weixin Pay, to drive Chinese and regional tourist spending across Malaysia. The collaboration aims to make travel more seamless and rewarding for visitors, while empowering local micro, small and medium enterprises (MSMEs) to tap into tourist spending. The partnership will boost cross-border spending via PayNet’s DuitNow QR ecosystem, which is currently accepted at over 2.5 million merchants in Malaysia. Tourists using AlipayCN, Alipay+ partner payment apps, and Weixin Pay can pay with ease in Malaysia by scanning DuitNow QR, no extra apps needed. This enhanced interoperability makes travel hassle-free and increases visibility for merchants, helping MSMEs tap into tourist spending. “**This is what smart tourism looks like, seamless for travellers, transformative for our MSMEs. By enabling tourists to use their home wallets via DuitNow QR, we are opening up more than 2.5 million Malaysian businesses, many of them small and family-run, to global spending power. It’s a digital solution with real-world economic impact,”** said PayNet Chief Marketing Officer, Gary Yeoh. The multi-partner initiative aims to increase sales by 20% for participating merchants during the summer campaign period. In the long run, the campaign underpins Malaysia’s goal of becoming a cashless tourism leader, while helping more businesses tap into digital payments. Tourism Malaysia Director General, Datuk Manoharan Periasamy, highlighted that the summer campaigns play a vital role in reaching the target of six million Chinese tourist arrivals this year. “We believe that making travel simple, welcoming, and convenient is the key to attracting more visitors,” he said. “With DuitNow QR accepted via Alipay+ and Weixin Pay, tourists can enjoy a smoother, more enjoyable travel experience. This initiative not only adds comfort and familiarity for our guests but also creates meaningful opportunities for local businesses and boosts the overall tourism economy”. The partnership between PayNet, Alipay+, and Weixin Pay showcases the power of digital payments to fuel economic growth. In line with this momentum, the target for 2025 is to increase DuitNow QR transactions through Alipay+ and Weixin Pay by more than 130% year-on-year. **Key Campaign Highlights:**

• Alipay+ Lucky Draw: Win a Premier League Football Experience
• Spend and Save: Eat, Play & Save
• Weixin Pay Collect Badges, Get Rewards

The three targeted campaigns reward spending, celebrate local experiences, and deepen tourism-driven economic impact. Alipay+ Lucky Draw offers a chance to win an all-expense paid trip to Hong Kong to catch Arsenal vs Tottenham Hotspur. Spend and Save rewards AlipayCN and Alipay+ payment partner users with generous discounts as they explore Malaysia’s diverse F&B scene and tourist attractions. Weixin Pay Collect Badges, Get Rewards offers a fun, interactive experience that rewards spending in Malaysia through a collectible badge campaign. The campaigns are running from June to September, and the target for 2025 is to increase DuitNow QR transactions through Alipay+ and Weixin Pay by more than 130% year-on-year.

By empowering local businesses and simplifying how tourists pay via trusted mobile payment methods, this summer campaign marks a meaningful step forward in strengthening Malaysia’s tourism economy and boosting regional economic integration.

As tourist arrivals to Malaysia continue to grow, the partnership between PayNet, Alipay+, and Weixin Pay showcases the power of digital payments to fuel economic growth.

Key Facts and Figures:

DuitNow QR

DuitNow QR is a real-time retail QR payments network in Malaysia.

Alipay+ and Weixin Pay

Alipay+ and Weixin Pay are top Asian payment platforms.

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